ILEANA DIEZ

"As a mentor, it is my aim to create a trusting space where we can discuss how to build a brand, the creation of a marketing campaign that resonates with target audiences, as well as how to develop impactful strategies for projects both big and small. As an entrepreneur who has taken many turns in my career, I have a wealth of knowledge into how to make career pivots that build upon your experience and continue moving you forward to your professional goals."

Named one of Billboard Magazine’s 2021 “40 Under 40,” Ileana V. Diez integrates creativity and innovation into all things that she does.  As a founder in her own brand strategy and creative marketing consultancy, Ileana works with global brands and companies alike to build bridges between them and real authentic people and culture. 

Previously Head of Marketing at Roc Nation, Ileana created and oversaw campaigns for 70+ clients including Rihanna’s first return to music in over 5 years, the launch of Rihanna’s luxury fashion brand FENTY Maison (LVMH) as well as Mariah Carey’s career-defining 30th Anniversary campaign. While at Roc Nation, Ileana also created an in-house ‘Cultural Creative Agency’ where she spearheaded innovative global campaigns for clients such as Afterpay. Prior to Roc Nation, Ileana was a senior publicist at Island Records, where she was instrumental to the launch of Grammy-nominated Shawn Mendes’ career as well as the re-launch of Nick Jonas’ solo career.

Born in Puerto Rico but raised as a third culture kid living throughout Mexico, Hong Kong, Australia and the USA, Ileana's personal passion is empowering women of color within creative industries and as a mentor, can help you define your own personal brand, strengthen your networking skills, and help develop a clear career path to achieve your goals and dreams.